Alliance Equities review – 5 things you should know about

Alliance Equities review – 5 things you should know about

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Beware! Alliance Equities is an offshore broker! Your investment may be at risk.


Don’t put all your eggs in one basket. Open trading accounts with at least two brokers.


Alliance Equities’ website assures us that this brand is a “global leader in online trading” that offers an “ideal trading environment”. But we have no good reason to believe such claims, especially given that we haven’t heard of this supposed flagship brand. Fact-checking leaves no doubt that this website is designed to scam inexperienced people out of their money. Let’s take a detailed look at why it is in your best interest to stay away from Alliance Equities.


The most important information about a financial services provider is its regulatory status. Licensed brokers provide detailed information about which company runs them, where it is based, which jurisdictions it is authorised in and which regulatory bodies oversee its activities.

Alliance Equities claims to have offices in two regulated jurisdictions, the United Kingdom and Canada.

However, this is contradicted by the claim that the company behind the website – Alliance Equities Limited – is based offshore, namely in Saint Vincent and the Grenadines (SVG).

Such a company can indeed be found among those registered in the SVG. But this does not provide any guarantees of customer protection. SVG is an offshore zone with no broker regulations in place. As soon as you open the website of the local Financial Services Authority  you see a warning that the institution does not licence forex and other types of brokers and does not supervise the activities of International Business Companies engaged in such activities.

Alliance Equities also does not provide a comprehensive set of legal documentation. All we find on the website are the Terms and Conditions, which are rather generic and do not provide clear information about the terms of the agreement.

The website also makes it clear that Alliance Equities is also using another domain,

Signing up for an Alliance Equities account requires a sponsor, which is only typical of fake brokers who select their potential victims by spamming social networks and online forums. Most legitimate forex brokers make it easy to create a Demo account.

If you have decided to invest in financial instruments, and especially if you are a novice trader, you should use the services of a licensed broker based in a jurisdiction with strong regulations.

Depending on your location, it is advisable to choose a company that is regulated by an institution such as Commodity Futures Trading Commission (CFTC) in US, Australian Securities and Exchanges Commission (ASIC), UK’s Financial Conduct Authority (FCA) or some EU regulator like Cyprus Securities and Exchange Commission (CySEC).

Clients of these brokers receive protections such as negative balance protection and segregation of the client’s funds from the broker’s funds.  In the EU and the UK, brokers must also participate in guarantee schemes that cover a certain amount of the trader’s investment if the broker becomes insolvent. These guarantees amount to up to 20 000 EUR in the EU and 85 000 GBP in the UK. However, the likelihood of such a bankruptcy is low because regulators also have significant net capital requirements that companies must maintain – EUR 730 000 in UK and Cyprus, AUD 1000 000 in Australia and at least 20 million USD in the United States.


The clearest sign that Alliance Equities is actually a scam and not just an unregulated offshore broker is that it has no trading software.

Alliance Equities claims to use what is the most popular trading software among brokers worldwide- MetaTrader 5 (MT5). However, the installation file that can be downloaded from the website is not configured for Alliance Equities, but for a completely different broker – Admiral Markets. This is a legitimate broker operating in the EU and the UK that has nothing to do with the offshore Alliance Equities.

We have come across other fake brokers illegally using the demo version of Admiral Markets’ software – for example Billion FX Asia, Dacland and CMV Capitals.

It is advisable to contact one of the many legitimate brokers that offer MT5 or the still very popular MT4. These platforms have established themselves as leaders because they offer a wide range of features, including a wide variety of options for customization, multiple account usage, designing and implementing custom scripts for automated trading and backtesting trade strategies.


Alliance Equities claims to offer two types of accounts – Standard and Raw. But the descriptions of these accounts do not include clear and comprehensive information about the trading conditions. Legitimate forex brokers offer a variety of trading account types tailored to the needs of clients with different capital and investment intentions. These brokers also provide clear and detailed information on trading parameters – leverage, spread, commissions, order execution method, etc.

Given the lack of functioning trading software, it is clear that Alliance Equities offers no real trading.

The website claims that Alliance Equities offers leverage between 1:200 and 1:500. This is not a level that you see with regulated brokers. Trading with high leverage allows higher profits, but also increases the risk of sudden and excessive losses proportionally. All leading regulators limit leverage for retail traders. In the EU, UK and Australia the maximum permitted level is 1:30 and in the US it is 1:50. This maximum level only applies to trading major currency pairs, with even more limited leverage for more volatile assets.

The minimum deposit required by Alliance Equities is 100 USD. For the same or often lower amount you could start trading through a licensed broker, including some of the industry’s leading brands.


According to the information available on the website, Alliance Equities allows deposits via two methods – bank transfer and cryptocurrencies.

What both methods have in common is that they do not allow refunds to be requested, making them particularly convenient for financial fraudsters.

Legitimate brokers typically offer clients a wide choice of transparent payment methods, including credit/debit cards and established e-wallets such as PayPal, Skrill, Neteller or iDeal.

Alliance Equities does not provide information on fees and withdrawal terms. But you can rest assured that if you make the mistake of giving money to this fishy website, you will hardly be able to get it back.


Many people are looking for ways to make money passively, but do not have the necessary knowledge to invest in the financial markets themselves. This makes them a target for the many online scammers posing as brokers. If you come across some of them and give them your contacts, you will be contacted by skilled scam artists who will assure you that they can take on the incomprehensible aspects of investing for you. You will only be required to invest and take profits.

But when you try to collect even just a fraction of your money, it will turn out to be impossible. Your supposed profits will suddenly evaporate, or you’ll find that you have to meet impossible traded volume requirements first. Fraudsters often insert huge withdrawal fees into client agreements amounting to 10%, 20% or even more. You won’t be able to hold scammers accountable because they hide behind fake names and shell-companies offshore. Scammers also typically use non-refundable payment methods.


First of all, you should be very careful not to fall straight into the clutches of other scammers. Another common scam is to promise money recoveries from fake brokers for an upfront fee.

If you used a credit or debit card for the transactions, you can charge a chargeback. Visa and MasterCard have a long period in which they allow such requests – 540 days. But keep in mind that fraudsters can dispute if you have provided them with a copy of your ID and proof of address. It would also be helpful if you alerted the authorities in your country and other people online to the activities of the scammers.

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